ABOUT MYBEAUTYFEST 2018

Doubled the number of brands participating Collaborated with over 30 globally recognized influencers Sold out 3 celebrity make-up artist masterclasses

Launched a successful PR event Over the 2 day event, MBF IG page received 91,420 actions, 89,600 profile visits, 51327 reach, 630,899 impressions. Overall reach increase by 124%.

Attendee satisfaction 9/10 Accomplished brand credibility Over 40 media attendees 1055 Show related articles $531,420 PR value 72 media outlets covered
MyBeautyFest 2018 Event Highlights
SPECIAL GUESTS
MASTERCLASSES
PANELISTS
A BEAUTIFUL REVOLUTION PANEL ONE
Date: 9th March 2018 – Time: 5:15pm to 6:00pm
The beauty industry has gone through a renaissance over the past decade. It has gone from being a purely cosmetic method of beautifying oneself, to an introspective, larger celebration of individuality and self-expression. From the ever-evolving contemporary beauty ideals, to the groundswell of diversity in the make-up industry; We sit down with our beauty influencers to discuss the industry.
THE FUTURE IS FEMALE PANEL TWO
Date: 10th March 2018 – Time: 5:45pm to 6:30pm
Social media is by far the most powerful platform of our generation. Women make up the majority of users on social media, and have turned beauty into a multi-billion dollar revenue stream on Instagram alone. As a result, women are now leading the charge on social media and are uniquely positioned to become entrepreneurs and CEOs. In this panel, we will sit down with some of the most successful influencers and businesswomen in the beauty industry to discuss female empowerment and how social media has played a pivotal role in shifting the tides of power from men to women
Moving away from “modest” stereotypes PANEL THREE
Date: 9th March 2018 – Time: 8:15pm to 9:00pm
From fashion to beauty – let’s move away from “modest” stereotypes.While the modest fashion and beauty segment is often perceived as a minority-focused initiative, we’re finally seeing inclusion in pop culture and seeing representation from runways to race tracks, from OOTDs to Olympic stadiums. Focusing on this demographic is a critical element of a long-term growth strategy that can drive innovation, inclusiveness and diversity, and has repeatedly prove successful In this session, our panelists will speak about challenges in the industry, how social media has affected their experiences, discuss the impact on the community, and how we can finally move away from “modest” stereotypes.
NOMAD presents
‘ Be your own boss ’ PANEL FOUR
Date: 10th March 2018 – Time: 4:45pm to 5:30pm
What does it take to set up your own business in the beauty and media industry? How do you go from idea stage to building success? The panelists will share their entrepreneurial journeys and insight on the opportunities available for anyone looking to become their own boss.
The Women of The World PANEL FIVE
Date: 9th March 2018 – Time: 7:15pm to 8:00pm
Farhana Bodi always had the dream to establish this empowering platform, seeing an internal power in each and every woman. Farhana’s global experience and exposure enabled her to take the initiative and pursue her dream. To accomplish her dream of empowering society by empowering its most vital element, Farhana found “Woman of the World”. This is a platform with the central goal being, to connect, promote and inspire women from all different backgrounds.